Our Review Methodology
Review Ratio scores every product with the same formula, applied automatically to observable data. This page documents it in full so you can check our work — and disagree with it.
What we measure
Each score out of 5 is the sum of four components:
| Component | Range | What it reflects |
|---|---|---|
| Member rating | 0 – 3.00 | The listing's average rating on Whop, rescaled against the 3.5–5.0 band where real products actually cluster. This is the only signal that reflects post-purchase experience, so it carries the most weight. |
| Evidence volume | 0 – 1.00 | How many reviews back that rating, on a logarithmic curve. A 4.6 from 400 members is stronger evidence than a 5.0 from three. |
| Listing transparency | 0 – 0.50 | Whether pricing is published up front and whether deliverables are described concretely. Both reduce buyer risk. |
| Value positioning | −0.50 – +0.50 | Price relative to other products in the same category. A premium price is only penalised when the member rating does not support it. |
The result is clamped to the 1–5 range. Products with fewer than five reviews are labelled provisional — the formula still runs, but there is not enough evidence to treat the output as settled.
Where our data comes from
Ratings, review counts, pricing, descriptions and member counts are collected from public Whop listings. We refresh them on a schedule and stamp every review page with the date its data was last pulled.
On why we do not quote members: Whop publishes each listing's aggregate score and review count publicly, but does not expose the individual review text to the open web. We could not quote members accurately even if we wanted to — so we do not quote them at all. In place of testimonials, each review shows What the Ratings Say: how that product's score compares to the measured average of its category, its percentile among peers, its review volume against the category median, and what share of members actually left a review.
Every figure in that section is computed from data we hold. None of it is estimated, and where a category has too few rated products for a percentile to mean anything, we show nothing rather than a number dressed up as a finding.
If a product does have public review text available to us, we reproduce it verbatim — selecting which quotes to feature, but never editing, paraphrasing, merging or writing them.
What we deliberately do not do
We do not invent reviews or ratings.
When a product has no rating, no aggregate rating is published in our page markup and the ratings analysis does not appear. We have never written a testimonial, and no quote on this site was produced by us. An empty section is better than a fabricated one.
We do not claim to have tested every product.
We have not purchased and personally used 500 memberships, and we do not pretend otherwise. Our score measures the evidence available about a product, not our own hands-on experience with it.
We do not let commission influence scores.
The formula runs on listing data only. Commission rate is not an input, and we publish low scores and negative verdicts on products we earn from.
We do not sell placements.
Ordering on category pages is determined by rating and review volume. There is no paid ranking.
How we make money
Links to Whop on this site are affiliate links. If you subscribe to a product after clicking one, we may earn a commission at no additional cost to you. That is how the site is funded.
We disclose this at the top of every review, next to every call to action, and in the footer — because a disclosure buried where you would not see it before clicking is not a disclosure.
Corrections
If a listing has changed, a quote is misattributed, or a score looks wrong, tell us and we will fix it. Accuracy problems are the only kind of feedback that changes a score.
Review Ratio is an independent publication. It is not affiliated with, endorsed by, or sponsored by Whop Inc. Nothing on this site is financial advice.